Working closely with them throughout the entire design process, re-branded Shine to bring them up to date and to make sure their brand image conveyed them as the credible, national charity that they are.

The Brand Design

It was important for the brand to communicate the vibrant and positive personalities of the two Directors, Emma and Ceinwen. This vibrancy and positivity all stem from the logo symbol together with a bright colour pallet, both of which which burst with life. Used throughout communications it brings all items alive.

The Website Design

Because of the shear amount of useful information on it, the website had to be very easy to navigate. Colour coding different segments of the content and displaying large, clear titles and sub-titles enabled visitors to know exactly where they were on the website at any given time.

Other Communications

From stationery and leaflets, to infographics and the annual report, the new brand design adds vibrancy, positivity and liveliness to all communications and audience and stakeholder touchpoints.

“We absolutely love our new charity branding and the website is amazing! Graham was very patient with our procrastinating, changes and managing different types of work for us at the same time. We would absolutely recommend Graham for any website, branding and design work.”

Emma Willis, Director, Shine Cancer Support